Trade Me

trademe.co.nz

Scanned Fresh926 checks

In its own wordsLooks like: Online shopBuy & Sell on NZ's #1 Auction & Classifieds Site | Trade MeWant to buy or sell? Head to Trade Me, NZ's biggest & most popular auction & classifieds site, with thousands of new & used items in a wide range of categories.

Trade Me (trademe.co.nz) looks like an online shop, is ranked in the top 10,000 sites and was registered in 1999. It is built with Angular, AngularJS and Afterpay; we found no traces of an AI site builder.

Among the top 10K sites.

A popularity band, not a visit count.

Tranco: #13,204 · Chrome UX Report: Top 10,000 · Majestic Million: #12,139

Each list, with its date
SourceSaysAs of
TrancoA research ranking that combines several traffic and link sources, published daily.#13,204list of 7 Oct 2026
Chrome UX ReportRank buckets from Google’s real Chrome traffic, published monthly.Top 10,000Aug 2026
Majestic MillionRanks sites by how many separate networks link to them (links, not visits), published daily. CC BY 3.0#12,139list of 8 Oct 2026

Built with Angular, AngularJS and Afterpay.

  • AngularFrameworkShow evidenceHide evidence
    Evidence · page source, line 226
    1 attributes starting with ng-version
    Popular sites using Angular Is this wrong? Report it
  • AngularJSFrameworkShow evidenceHide evidence
    Evidence · page source, line 196
    43 attributes starting with ng-app
    Popular sites using AngularJS Is this wrong? Report it
  • AfterpayPaymentsShow evidenceHide evidence
    Evidence · page source, line 36
    …"/a/","afterpayBaseUrl":"https://portal.afterpay.com/","environment":"prod-cloudrun","showEn…
    Popular sites using Afterpay Is this wrong? Report it
Everything else it uses (19)

Around it: CDN, DNS, Email, Tag manager and more.

Business tools can stay listed after a site stops using them.

5 of 8 trust signals found on the home page.

Signals, not a judgement: missing details are common on small, honest sites.

  • Domain registered5 Jan 1999, 27 years agoNoted
  • HTTPSLoads over HTTPS with a valid certificateFound
  • Contact detailsNo email or phone on the home pageNot found
  • Privacy policyLinked from the home pageFound
  • TermsLinked from the home pageFound
  • Security filterNot blocked by Cloudflare’s security filter and Quad9’s security filterNoted
Every signal we looked at

On the site

  • Contact pageLinked from the home pageFound
  • About pageLinked from the home page, and the page opensFound
  • Privacy policyLinked from the home pageFound
  • TermsLinked from the home pageFound
  • Refund or returns policyNo link found on the home pageNot found
  • Contact detailsNo email or phone on the home pageNot found
  • Company detailsNo company name or address foundNot found
  • Payment providersAfterpayFound
  • Trackers1 analytics and advertising tool: Google Ad ManagerNoted

Behind the site

  • Security filterNot blocked by Cloudflare’s security filter and Quad9’s security filterNotedCloudflare’s security filter and Quad9’s security filter
  • Domain registered5 Jan 1999, 27 years agoNotedWHOIS (whois.irs.net.nz)
  • HTTPSLoads over HTTPS with a valid certificateFound
  • Protective settings6 of 6 in placeFound
  • Email protectionProtected against forged emailFoundDNS records

A second opinion on its security setup: Mozilla’s HTTP Observatory grades the site when you open it. Ten checks before you buy · A signal looks wrong? Report it

What it is

Website Summary

Looks like: Online shop.

In its own wordsBuy & Sell on NZ's #1 Auction & Classifieds Site | Trade MeWant to buy or sell? Head to Trade Me, NZ's biggest & most popular auction & classifieds site, with thousands of new & used items in a wide range of categories.

Our reading of the page, medium confidence.

Show evidenceHide evidence
Exhibit 1 · Wikidata
Q7831908: TradeMe, online marketplace
Is this wrong? Report it

Who is behind it

  • copyright lineTrade Me Limited
  • WikidataTradeMe

Wikidata: Based in New Zealand.

Its Instagram and Facebook accounts are the ones Wikidata lists.

Show evidence (2)Hide evidence
Exhibit 1 · page source, line 226
© 2026 Trade Me Limited
Exhibit 2 · Wikidata
Q7831908: TradeMe
Is this wrong? Report it

Each name is quoted from its source. A brand and the company that owns it often go by different names.

More about it: Wikidata, profiles, AI use, page facts

In Wikidata

  • TradeMe: New Zealand auction website · dot-com company, online marketplace · since 1999

Wikidata, the free knowledge base behind Wikipedia, lists this domain as the official website of this item. Volunteers write it; each item shows its sources.

Its summary for AI assistantsTrade Me is an online auction and classifieds website. It is one of the biggest websites in New Zealand. Sam Morgan founded Trade Me in 1999. Fairfax bought Trade Me in 2006. ApaxPartners bought Trade Me in 2019. Trade Me has offices in Auckland, Christchurch, and Wellington.Read it in full

Find them on

The profiles its home page links. We haven’t checked who runs them.

AI use

  • AI training: asks Bytespider, Brightbot and VelenPublicWebCrawler to stay away.
  • AI training: names Google-Extended, GPTBot, ClaudeBot, Claude-Web and 1 more with rules for some pages.
  • AI assistants: asks ExaBot and DuckAssistBot to stay away.
Show evidence (10)Hide evidence
Exhibit 1 · robots.txt, line 7847
User-agent: Bytespider · Disallow: /
Exhibit 2 · robots.txt, line 7861
User-agent: Brightbot · Disallow: /
Exhibit 3 · robots.txt, line 7883
User-agent: VelenPublicWebCrawler · Disallow: /
Exhibit 4 · robots.txt, line 7661
User-agent: Exabot · Disallow: /
Exhibit 5 · robots.txt, line 7859
User-agent: DuckAssistBot · Disallow: /
Exhibit 6 · robots.txt, line 7570
User-agent: Google-Extended
Exhibit 7 · robots.txt, line 7594
User-agent: GPTBot
Exhibit 8 · robots.txt, line 7602
User-agent: ClaudeBot
Exhibit 9 · robots.txt, line 7610
User-agent: Claude-Web
Exhibit 10 · robots.txt, line 7634
User-agent: anthropic-ai
Is this wrong? Report it

What its robots.txt and robots tags ask of AI crawlers. Each crawler chooses whether to follow it.

Site name
Trade Me
Language
English (en)
What it tells search engines
None

Read from what the page says about itself; we haven’t checked whether it’s true.

Built with AI?

AI Website Detector

No AI builder traces found.

Coding tools such as Cursor leave no traces, so this doesn’t mean a person made it.

AI traces: None found

How we know

AI site builders leave traces in the sites they make. We look for the traces of 53 of them and show every match with the line it came from, so you can check it yourself.

We test this on 2,312 sites whose makers we know, and publish what we get wrong.

How we test it · Every builder we know · How to tell if a site was built with AI

Score breakdown

Site Score

89 of 100: strong trust signals.

How established and checkable it is; AI traces carry no weight.

89OF 100
TransparencyContact, policies and about page22 / 30
Track recordHow long the domain has existed25 / 25
PopularityIts place in public rankings20 / 20
Security and setupHTTPS and standard protections15 / 15
ConsistencyName, description and what it tells search engines7 / 10
Why each part scored what it did
TransparencyContact, policies and about page22 / 30contact page linked · email and phone not both given · privacy policy linked · terms linked · takes payments without a refund policy link · about page linked
Track recordHow long the domain has existed25 / 25domain registered 27 years ago
PopularityIts place in public rankings20 / 20Top 10K in a popularity list
Security and setupHTTPS and standard protections15 / 15loads over HTTPS · sends visitors to HTTPS · always uses HTTPS · protective settings
ConsistencyName, description and what it tells search engines7 / 10site name matches the domain · describes itself · doesn’t tell search engines what it is

A high score isn’t a promise that a business is honest. How the score works.

Domain history

Domain History

Registered in 1999; first archived in 1999.

  1. Domain registeredWHOIS (whois.irs.net.nz)
  2. First captured by the web archiveInternet Archive
  3. This scanCheckAnySite

In the web archive: captured in 28 of 28 years · see the first capture

  1. 1999: captured
  2. 2000: captured
  3. 2001: captured
  4. 2002: captured
  5. 2003: captured
  6. 2004: captured
  7. 2005: captured
  8. 2006: captured
  9. 2007: captured
  10. 2008: captured
  11. 2009: captured
  12. 2010: captured
  13. 2011: captured
  14. 2012: captured
  15. 2013: captured
  16. 2014: captured
  17. 2015: captured
  18. 2016: captured
  19. 2017: captured
  20. 2018: captured
  21. 2019: captured
  22. 2020: captured
  23. 2021: captured
  24. 2022: captured
  25. 2023: captured
  26. 2024: captured
  27. 2025: captured
  28. 2026: captured
Changes, earlier scans and alerts
Since our previous scan
This is our first scan of the site.

How we scanned it

Only from what anyone can see: the site’s public pages and public records.

  • Politely. Our scanner, CheckAnySiteBot, says who it is and follows the site’s robots.txt.
  • With sources. Every fact above says where it came from and when.
  • Without guessing. When we couldn’t check something, we say so.
This scan, in numbers

926 checks on 26 Oct 2026, with version 0.5.0 of our checks and version 1.1 of the score.

How we work · What each version changed · About our scanner

Questions about trademe.co.nz

What is trademe.co.nz?

Trade Me describes itself: “Want to buy or sell? Head to Trade Me, NZ's biggest & most popular auction & classifieds site, with thousands of new & used items in a wide range of categories.” It looks like an online shop. See the evidence

How old is trademe.co.nz?

Its domain was registered on 5 Jan 1999, 27 years ago. See the evidence

What is trademe.co.nz built with?

It is built with Angular, AngularJS and Afterpay; we found 22 technologies in all. See the evidence

How popular is trademe.co.nz?

It is among the top 10,000 sites, by Tranco, Chrome UX Report and Majestic Million. See the evidence

Was trademe.co.nz made with AI?

We found no traces of an AI site builder. That doesn’t prove a person built it: AI coding assistants leave no traces. See the evidence

Who is behind trademe.co.nz?

Its copyright line names Trade Me Limited. See the evidence

More sites like this: online shop

Automated findings from the site’s public home page and public records, as of 26 Oct 2026. They describe what we found, not the people or business behind the site, and they may be incomplete or out of date. This is information, not advice. Terms · Report an error

What this scan can’t tell you
  • Whether the business is real, honest or delivers what it sells.
  • Whether a site was made with AI when no traces were left: coding assistants and hand edits leave none.
  • How many people visit: we show popularity bands from public lists, not visits.
  • Anything beyond the home page as it was at the time of the scan.

Is this your site? Ask for a correction.