Ringier Axel Springer Polska Sp. z o.o. (businessinsider.com.pl) looks like a blog or news site, is ranked in the top 10,000 sites and was registered in 2014. It is built with Astro and Emotion; we found no traces of an AI site builder.

Among the top 10K sites.

A popularity band, not a visit count.

Tranco: #15,817 · Chrome UX Report: Top 10,000 · Majestic Million: #14,189

Each list, with its date
SourceSaysAs of
TrancoA research ranking that combines several traffic and link sources, published daily.#15,817list of 27 Oct 2026
Chrome UX ReportRank buckets from Google’s real Chrome traffic, published monthly.Top 10,000Sep 2026
Majestic MillionRanks sites by how many separate networks link to them (links, not visits), published daily. CC BY 3.0#14,189list of 28 Oct 2026
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Built with Astro and Emotion.

  • AstroFrameworkShow evidenceHide evidence
    Evidence · page source, line 372
    1 attributes starting with data-astro-cid-
    Popular sites using Astro Is this wrong? Report it
  • EmotionCSS frameworkShow evidenceHide evidence
    Evidence · page source, line 372
    8 attributes starting with data-emotion
    Popular sites using Emotion Is this wrong? Report it
Everything else it uses (6)

Around it: CDN, Tag manager, Marketing, SEO and more.

Business tools can stay listed after a site stops using them.

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4 of 7 trust signals found on the home page.

Signals, not a judgement: missing details are common on small, honest sites.

  • Domain registered9 Jun 2014, 12 years agoNoted
  • HTTPSLoads over HTTPS with a valid certificateFound
  • Contact detailsIn structured dataFound
    Show evidenceHide evidence
    Exhibit 1 · page source, line 248Masked for privacy. An email address or phone number can belong to a person, and data protection law, such as the EU’s GDPR, asks us to keep only what we need: that the page lists one, and where.
    "email": "r•••@businessinsider.com.pl"
    Is this wrong? Report it
  • Privacy policyLinked from the home pageFound
  • TermsLinked from the home pageFound
  • Security filterNot blocked by Cloudflare’s security filter and Quad9’s security filterNoted
Every signal we looked at

On the site

  • Contact pageNo link found on the home pageNot found
  • About pageNo link found on the home pageNot found
  • Privacy policyLinked from the home pageFound
  • TermsLinked from the home pageFound
  • Refund or returns policyNo link found on the home pageNot found
  • Contact detailsIn structured dataFound
    Show evidenceHide evidence
    Exhibit 1 · page source, line 248Masked for privacy. An email address or phone number can belong to a person, and data protection law, such as the EU’s GDPR, asks us to keep only what we need: that the page lists one, and where.
    "email": "r•••@businessinsider.com.pl"
    Is this wrong? Report it
  • Company detailsName: Ringier Axel Springer Polska Sp. z o.o., address givenFound
  • Payment providersNone on the home pageNoted
  • TrackersNone found on the home pageNoted

Behind the site

  • Security filterNot blocked by Cloudflare’s security filter and Quad9’s security filterNotedCloudflare’s security filter and Quad9’s security filter
  • Domain registered9 Jun 2014, 12 years agoNoteddomain registry
  • HTTPSLoads over HTTPS with a valid certificateFound
  • Protective settings6 of 6 in placeFound
  • Email protectionProtected against forged emailFoundDNS records

A second opinion on its security setup: Mozilla’s HTTP Observatory grades the site when you open it. Ten checks before you buy · A signal looks wrong? Report it

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What it is

Website Summary

Looks like: Blog or news site.

In its own wordsbusinessinsider.com.pl - Business Insider PolskaBusiness Insider

Our reading of the page, high confidence.

Also has signs of: Personal site or portfolio.

Show evidence (3)Hide evidence
Exhibit 1 · structured data
"@type": "NewsMediaOrganization"
Exhibit 2 · Wikidata
Q286707: Business Insider, online newspaper
Exhibit 3 · page source, line 248
<link rel="alternate" href="https://businessinsider.com.pl/.feed">
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Who is behind it

  • structured dataRingier Axel Springer Polska Sp. z o.o.
  • copyright lineRingier Axel Springer Polska sp
  • WikidataBusiness Insider

Confirmed by 2 independent sources: structured data and copyright line.

Wikidata: Owned by Axel Springer SE; based in New York City, United States.

Show evidence (3)Hide evidence
Exhibit 1 · page source, line 248
"name": "Ringier Axel Springer Polska Sp. z o.o."
Exhibit 2 · page source, line 381
© 2026 Ringier Axel Springer Polska sp. z o.o.
Exhibit 3 · Wikidata
Q286707: Business Insider
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Each name is quoted from its source. A brand and the company that owns it often go by different names.

More about it: Wikidata, profiles, AI use, page facts

In Wikidata

  • Business Insider: financial and business news website · website, online newspaper, organization · since 2007

Wikidata, the free knowledge base behind Wikipedia, lists this domain as the official website of this item. Volunteers write it; each item shows its sources.

AI use

  • AI training: asks cohere-ai, meta-externalagent, Amazonbot, Bytespider and 5 more to stay away.
  • AI assistants: asks Amzn-User, Amzn-SearchBot and meta-webindexer to stay away.
Show evidence (12)Hide evidence
Exhibit 1 · robots.txt, line 15
User-agent: cohere-ai · Disallow: /
Exhibit 2 · robots.txt, line 18
User-agent: meta-externalagent · Disallow: /
Exhibit 3 · robots.txt, line 21
User-agent: Amazonbot · Disallow: /
Exhibit 4 · robots.txt, line 24
User-agent: Bytespider · Disallow: /
Exhibit 5 · robots.txt, line 27
User-agent: Ai2Bot-Dolma · Disallow: /
Exhibit 6 · robots.txt, line 30
User-agent: Timpibot · Disallow: /
Exhibit 7 · robots.txt, line 33
User-agent: omgilibot · Disallow: /
Exhibit 8 · robots.txt, line 39
User-agent: Diffbot · Disallow: /
Exhibit 9 · robots.txt, line 54
User-agent: YouBot · Disallow: /
Exhibit 10 · robots.txt, line 36
User-agent: Amzn-User · Disallow: /
Exhibit 11 · robots.txt, line 48
User-agent: Amzn-SearchBot · Disallow: /
Exhibit 12 · robots.txt, line 51
User-agent: meta-webindexer · Disallow: /
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What its robots.txt and robots tags ask of AI crawlers. Each crawler chooses whether to follow it.

Site name
Ringier Axel Springer Polska Sp. z o.o.
Language
Polish (pl)
What it tells search engines
NewsMediaOrganization, Person, Organization, PostalAddress, WebSite, WebPage, ImageObject

Named in its structured data

  • News Media OrganizationBusiness Insider Polska
  • PersonMikołaj KunicaRedaktor naczelny
  • PersonBartek GodusławskiZastępca redaktora naczelnego
  • OrganizationRingier Axel Springer Polska
  • OrganizationIAB Polska

Read from what the page says about itself; we haven’t checked whether it’s true.

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Built with AI?

AI Website Detector

No AI builder traces found.

Coding tools such as Cursor leave no traces, so this doesn’t mean a person made it.

AI traces: None found

How we know

AI site builders leave traces in the sites they make. We look for the traces of 53 of them and show every match with the line it came from, so you can check it yourself.

We test this on 2,275 sites whose makers we know, and publish what we get wrong.

How we test it · Every builder we know · How to tell if a site was built with AI

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AI can find it and read it: it scores 72 of 100.

It keeps 12 of 51 AI crawlers out, for training and for answers: the site’s choice, never scored.

72of 100

AI readiness

Readable

Its words are in the HTML, with a title and a description.

  1. Findable
  2. Readable
  3. 4Agent-ready

To reach AI-friendly:Sitemap +10

Can AI find it?

20/32

Can AI read it?

52/58

Can agents use it?

0/10

Optional: for sites with an API or a sign-in.

At the median of the 2,439 most visited sites we read.

Checked 29 Oct 2026

What to fix

1 fix, up to +10 points
  • Sitemap

    Now None found.

    Publish an XML sitemap and list it in robots.txt.

    Details

    Why it matters: A sitemap lists every page, so crawlers find the ones no link leads to.

    Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)
    Add an XML sitemap at https://businessinsider.com.pl/sitemap.xml that lists the site’s public pages, in the sitemaps.org format, and add the line "Sitemap: https://businessinsider.com.pl/sitemap.xml" to https://businessinsider.com.pl/robots.txt. Generate it from the site’s routes, so new pages are added to it.
    +10points
Optional: 4 fixes few sites have yetup to +18 points
  • Files for AI agents

    Now None of the 8 we look for.

    If agents could use the site, publish what they need where they look.

    Details

    Why it matters: Agents act for people: they look for these files to know what a site lets them do. Worth it only if agents can use the site.

    Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)
    If AI agents could use https://businessinsider.com.pl for its visitors (to search it, book, buy or sign in), publish what they need at the standard addresses, and only what the site really offers: an MCP server card at /.well-known/mcp/server-card.json if it runs an MCP server, an API catalog at /.well-known/api-catalog (RFC 9727) listing its public APIs, and OAuth protected resource metadata at /.well-known/oauth-protected-resource (RFC 9728) if agents sign in.
    +10optional
  • llms.txt

    Now None found.

    Publish a short Markdown summary of the site at /llms.txt.

    Details

    Why it matters: A short summary for AI models, at an address they can find. A proposal: few AI companies say they read it yet.

    Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)
    Create https://businessinsider.com.pl/llms.txt as llmstxt.org describes it: a Markdown file with an H1 naming the site, a one-paragraph summary in a blockquote, and short sections listing its most useful pages as links, each with a line on what it holds. Serve it as text/plain or text/markdown.
    +4optional
  • Markdown copy

    Now Not offered: it sends the page’s HTML.

    Answer requests for Markdown with a Markdown version of the page.

    Details

    Why it matters: A Markdown copy gives AI tools the page’s words without the HTML around them.

    Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)
    When a request to https://businessinsider.com.pl asks for Markdown (its Accept header includes text/markdown), answer with a Markdown version of the page’s main content and the header Content-Type: text/markdown. Requests for HTML keep getting HTML; add Vary: Accept so caches keep the two apart.
    +2optional
Every check, with its evidence

Can AI find it?

  • robots.txtFound, 41 linesFound
  • SitemapNone foundNot found
  • Links for AI toolsNone in the home page’s headersNot found
  • Search listingAllowed: no noindex ruleAllowed

Can AI read it?

  • Text without scripts8,815 characters before scripts runFound
    Show evidenceHide evidence
    Exhibit 1 · page text, before scripts run
    businessinsider.com.pl - Business Insider Polska Szukaj Subskrybuj Poczta Konto Logowanie Menu Premium Gospodarka Przepisy Podatki Makroekonomia Fundusze Giełda i waluty Kursy walut Indeksy Akcje…
    Is this wrong? Report it
  • Markdown copyNot offered: it sends the page’s HTMLNot found
  • llms.txtNone foundNot found
  • Title and descriptionBothFound
    Show evidence (2)Hide evidence
    Exhibit 1 · page source, line 248
    <title>businessinsider.com.pl - Business Insider Polska</title>
    Exhibit 2 · page source, line 248
    <meta name="description" content="Business Insider">
    Is this wrong? Report it
  • Structured dataFound: NewsMediaOrganization, Person, Organization and 4 moreFound
    Show evidenceHide evidence
    Exhibit 1 · page source, line 248
    <script type="application/ld+json">
    Is this wrong? Report it

Can agents use it?

  • API catalogNone foundNot found
  • Sign-in for AI agentsNone foundNot found
  • Auth.mdNone foundNot found
  • AI catalogNone foundNot found
  • MCP serverNone foundNot found
  • Agent cardNone foundNot found
  • Agent SkillsNone foundNot found
  • Agents in DNSNone foundNot found

What it lets AI do

Not scored

Keeping AI out is the site’s choice, so it never lowers the score.

  • AI trainingAmazon kept out, Meta and ByteDance partly; the rest let inPartly
  • AI answers and searchAmazon kept out, Meta partly; the rest let inPartly
Every AI crawler, and how we checked

AI companies

  • OpenAIChatGPTTo train its modelsLet inGPTBotTo answer people and searchLet inOAI-SearchBotChatGPT-User
  • AnthropicClaudeTo train its modelsLet inClaudeBotanthropic-aiClaude-WebTo answer people and searchLet inClaude-SearchBotClaude-User
  • GoogleGeminiTo train its modelsLet inGoogle-ExtendedTo answer people and searchLet inGoogle-CloudVertexBot
  • PerplexityTo train its modelsNone namedTo answer people and searchLet inPerplexityBotPerplexity-User
  • MetaMeta AITo train its modelsPartlymeta-externalagentline 18, kept outFacebookBotlet inTo answer people and searchPartlymeta-externalfetcherlet inmeta-webindexerline 51, kept out
  • AppleApple IntelligenceTo train its modelsLet inApplebot-ExtendedTo answer people and searchNone named
  • AmazonTo train its modelsKept outAmazonbotline 21To answer people and searchKept outAmzn-SearchBotline 48Amzn-Userline 36
  • Common Crawlopen data for trainingTo train its modelsLet inCCBotTo answer people and searchNone named
  • ByteDanceTo train its modelsPartlyBytespiderline 24, kept outTikTokSpiderlet inTo answer people and searchNone named
  • MistralLe ChatTo train its modelsNone namedTo answer people and searchLet inMistralAI-User

6 of the 27 other AI crawlers we know are kept out: cohere-ai, Diffbot, Omgilibot, Timpibot, YouBot and 1 more.

What it tells AI crawlers

It gives no Content Signals and no “noai” tag.

Like 32% of the 1,691 popular sites whose robots.txt we read in October 2026, it keeps at least one AI training crawler out. How many websites block AI crawlers?

We read the site once, as our named bot: its robots.txt, read as crawlers read it, its home page and the files AI tools ask sites for. What we couldn’t read says so. robots.txt asks and doesn’t enforce: a firewall can treat AI crawlers differently from us.

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Score breakdown

Site Score

88 of 100: strong trust signals.

How established and checkable it is; AI traces carry no weight.

88of 100
TransparencyContact, policies and about page18 / 30
Track recordHow long the domain has existed25 / 25
PopularityIts place in public rankings20 / 20
Security and setupHTTPS and standard protections15 / 15
ConsistencyName, description and what it tells search engines10 / 10
Why each part scored what it did
TransparencyContact, policies and about page18 / 30no contact page link · email and phone given · privacy policy linked · terms linked · no payments seen, so no refund policy needed · no about page link
Track recordHow long the domain has existed25 / 25domain registered 12 years ago
PopularityIts place in public rankings20 / 20Top 10K in a popularity list
Security and setupHTTPS and standard protections15 / 15loads over HTTPS · sends visitors to HTTPS · always uses HTTPS · protective settings
ConsistencyName, description and what it tells search engines10 / 10site name matches the domain · describes itself · tells search engines what it is

A high score isn’t a promise that a business is honest. How the score works.

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Domain history

Domain History

Registered in 2014.

  1. Domain registeredRDAP
  2. This scanCheckAnySite

The web archive couldn’t be reached; we’ll ask it again. Why can this be empty?

Changes, earlier scans and alerts
Since our previous scan
This is our first scan of the site.
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How we scanned it

Only from what anyone can see: the site’s public pages and public records.

  • Politely. Our scanner, CheckAnySiteBot, says who it is and follows the site’s robots.txt.
  • With sources. Every fact above says where it came from and when.
  • Without guessing. When we couldn’t check something, we say so.
This scan, in numbers

934 checks on 29 Oct 2026, with version 0.6.0 of our checks and version 1.1 of the score.

How we work · What each version changed · About our scanner

Questions about businessinsider.com.pl

What is businessinsider.com.pl?

Ringier Axel Springer Polska Sp. z o.o. describes itself: “Business Insider” It looks like a blog or news site. See the evidence

How old is businessinsider.com.pl?

Its domain was registered on 9 Jun 2014, 12 years ago. See the evidence

What is businessinsider.com.pl built with?

It is built with Astro and Emotion; we found 8 technologies in all. See the evidence

How popular is businessinsider.com.pl?

It is among the top 10,000 sites, by Tranco, Chrome UX Report and Majestic Million. See the evidence

Was businessinsider.com.pl made with AI?

We found no traces of an AI site builder. That doesn’t prove a person built it: AI coding assistants leave no traces. See the evidence

Who is behind businessinsider.com.pl?

Ringier Axel Springer Polska Sp. z o.o., named by its structured data and its copyright line. See the evidence

More sites like this: blog or news site

Automated findings from the site’s public home page and public records, as of 29 Oct 2026. They describe what we found, not the people or business behind the site, and they may be incomplete or out of date. This is information, not advice. Terms · Report an error

What this scan can’t tell you
  • Whether the business is real, honest or delivers what it sells.
  • Whether a site was made with AI when no traces were left: coding assistants and hand edits leave none.
  • How many people visit: we show popularity bands from public lists, not visits.
  • Anything beyond the home page as it was at the time of the scan.

Is this your site? Ask for a correction.