babyoftheyear.org
In its own wordsBaby of the YearOne baby will appear in a national ad campaign with The Honest Company, win $25,000, and be celebrated in Variety Magazine.
babyoftheyear
babyoftheyear.org is ranked in the top 10,000 sites and was registered in 2024. It is built with Bootstrap, Amazon Web Services and jQuery; we found no traces of an AI site builder.
Popularity
Website Traffic CheckerAmong the top 10K sites.
A popularity band, not a visit count.
Top 1KTop 10KTop 100KTop 1MOutside top 1M
Tranco: #15,635 · Chrome UX Report: Top 5,000 · Majestic Million: Not ranked
Each list, with its date
| Source | Says | As of |
|---|---|---|
| TrancoA research ranking that combines several traffic and link sources, published daily. | #15,635 | list of 27 Oct 2026 |
| Chrome UX ReportRank buckets from Google’s real Chrome traffic, published monthly. | Top 5,000 | Sep 2026 |
| Majestic MillionRanks sites by how many separate networks link to them (links, not visits), published daily. CC BY 3.0 | Not ranked | list of 28 Oct 2026 |
Technology
Tech Stack CheckerBuilt with jQuery, Bootstrap and Amazon Web Services.
jQueryJavaScript libraryShow evidenceHide evidence
Evidence · page source, line 11Popular sites using jQuery Is this wrong? Report it<script src="/media/js/jquery.min.js">
BootstrapCSS frameworkShow evidenceHide evidence
Evidence · stylesheet /media/css/default.css?r=11Popular sites using Bootstrap Is this wrong? Report it/*! * Bootstrap v3.4.1 (https://getbootstrap.com/) * Copy…
Amazon Web ServicesHostingShow evidenceHide evidence
Evidence · response headerPopular sites using Amazon Web Services Is this wrong? Report itset-cookie: AWSALB=…
Everything else it uses (10)
Around it: CDN, DNS, Email, Analytics and more.
CloudflareCDNShow evidenceHide evidence
Evidence · response headerPopular sites using Cloudflare Is this wrong? Report itcf-ray: a525136fbbc27b22-DEN
Cloudflare DNSDNSShow evidenceHide evidence
Evidence · DNS recordPopular sites using Cloudflare DNS Is this wrong? Report itbabyoftheyear.org NS zod.ns.cloudflare.com.
MailgunEmailShow evidenceHide evidence
Evidence · DNS recordPopular sites using Mailgun Is this wrong? Report itbabyoftheyear.org TXT v=spf1 include:smtp.groovehq.com include:mailgun.org include:servers.mcsv.net ~all
Cloudflare DMARC ManagementEmailShow evidenceHide evidence
Evidence · DNS recordPopular sites using Cloudflare DMARC Management Is this wrong? Report it_dmarc.babyoftheyear.org TXT v=DMARC1; p=none; rua=mailto:1bea905ad3724c15b1af3328b06c2ccb@dmarc-reports.cloudflare.net
Google AnalyticsAnalyticsShow evidenceHide evidence
Evidence · page source, line 21Popular sites using Google Analytics Is this wrong? Report it<script src="https://www.googletagmanager.com/gtag/js?id=G-JXC3WL128N">
MailchimpMarketingShow evidenceHide evidence
Evidence · DNS recordPopular sites using Mailchimp Is this wrong? Report itbabyoftheyear.org TXT v=spf1 include:smtp.groovehq.com include:mailgun.org include:servers.mcsv.net ~all
Google Search ConsoleSEOShow evidenceHide evidence
Evidence · DNS recordPopular sites using Google Search Console Is this wrong? Report itbabyoftheyear.org TXT google-site-verification=9LevclG_gRhbwDb1O0iNxLeTm1iOuh8lAM0qNgDbVaI
VimeoVideoShow evidenceHide evidence
Evidence · page source, line 136Popular sites using Vimeo Is this wrong? Report it<iframe src="https://player.vimeo.com/video/1201871091" class="embed-responsi…
Google FontsFontsShow evidenceHide evidence
Evidence · stylesheet /media/css/default.css?r=11Popular sites using Google Fonts Is this wrong? Report it…as/normalize.css */@import url("https://fonts.googleapis.com/css2?family=Open+Sans:ital,wght@0,400;0,500…Meta BusinessBusiness toolsShow evidenceHide evidence
Evidence · page source, line 6Popular sites using Meta Business Is this wrong? Report it<meta name="facebook-domain-verification" content="8yfrj5n7eljh0gqpsn1r27eqcv4087">
Business tools can stay listed after a site stops using them.
Trust signals
Website Trust Checker2 of 7 trust signals found on the home page.
Signals, not a judgement: missing details are common on small, honest sites.
- Domain registered10 Apr 2024, 2 years agoNoted
- HTTPSLoads over HTTPS with a valid certificateFound
- Contact detailsNo email or phone on the home pageNot found
- Privacy policyLinked from the home page, and the page opensFound
- TermsLinked from the home page, and the page opensFound
- Security filterNot blocked by Cloudflare’s security filter and Quad9’s security filterNoted
Every signal we looked at
On the site
- Contact pageNo link found on the home pageNot found
- About pageNo link found on the home pageNot found
- Privacy policyLinked from the home page, and the page opensFound
- TermsLinked from the home page, and the page opensFound
- Refund or returns policyNo link found on the home pageNot found
- Contact detailsNo email or phone on the home pageNot found
- Company detailsNo company name or address foundNot found
- Payment providersNone on the home pageNoted
- Trackers1 analytics and advertising tool: Google AnalyticsNoted
Behind the site
- Security filterNot blocked by Cloudflare’s security filter and Quad9’s security filterNotedCloudflare’s security filter and Quad9’s security filter
- Domain registered10 Apr 2024, 2 years agoNoteddomain registry
- HTTPSLoads over HTTPS with a valid certificateFound
- Protective settingsNone in placeNot found
- Email protectionPartly protected against forged emailPartlyDNS records
A second opinion on its security setup: Mozilla’s HTTP Observatory grades the site when you open it. Ten checks before you buy · A signal looks wrong? Report it
What it is
Website SummaryIt calls itself “Baby of the Year”.
In its own wordsBaby of the YearOne baby will appear in a national ad campaign with The Honest Company, win $25,000, and be celebrated in Variety Magazine.
The page doesn’t show enough to say what kind of site it is (a shop, a blog, an app…).
More about it: Wikidata, profiles, AI use, page facts
Find them on
The profiles its home page links. We haven’t checked who runs them.
- Site name
- Not given
- Language
- English (en)
- What it tells search engines
- None
Read from what the page says about itself; we haven’t checked whether it’s true.
Built with AI?
AI Website DetectorNo AI builder traces found.
Coding tools such as Cursor leave no traces, so this doesn’t mean a person made it.
AI traces: None found
How we know
AI site builders leave traces in the sites they make. We look for the traces of 53 of them and show every match with the line it came from, so you can check it yourself.
We test this on 2,275 sites whose makers we know, and publish what we get wrong.
How we test it · Every builder we know · How to tell if a site was built with AI
AI access
AI Crawler CheckerAI can find it, but not yet read it well: it scores 52 of 100.
It lets every AI crawler in: the site’s choice, never scored.
AI readiness
Findable
Search engines may list it and crawlers may read it.
- Findable
- 2Readable
- 3AI-friendly
- 4Agent-ready
To reach Readable:Title and description +8
Can AI find it?
20/32- Search listing
- Sitemap
- robots.txt
- Links for AI tools
Can AI read it?
32/58- Text without scripts
- Title and description
- Structured data
- llms.txt
- Markdown copy
Can agents use it?
0/10Optional: for sites with an API or a sign-in.
Below the median of the 2,439 most visited sites we read, which is 72.
Checked 29 Oct 2026
What to fix
3 fixes, up to +30 points- +12points
Structured data
Now None found.
Add schema.org structured data, as JSON-LD, to the home page’s HTML.
Details
Why it matters: Structured data tells AI tools and search engines what the site is: a company, a shop, a product.
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)Add schema.org structured data to the home page of https://babyoftheyear.org as JSON-LD, in a <script type="application/ld+json"> tag in its HTML: an Organization with its name, url, logo and sameAs links to its official profiles, and a WebSite with its name and url. Add the type that fits what the site offers too, such as Product, Article or LocalBusiness. Use only facts that are true of the site.
- +10points
Sitemap
Now None found.
Publish an XML sitemap and list it in robots.txt.
Details
Why it matters: A sitemap lists every page, so crawlers find the ones no link leads to.
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)Add an XML sitemap at https://babyoftheyear.org/sitemap.xml that lists the site’s public pages, in the sitemaps.org format, and add the line "Sitemap: https://babyoftheyear.org/sitemap.xml" to https://babyoftheyear.org/robots.txt. Generate it from the site’s routes, so new pages are added to it.
- +8points
Title and descriptionIn part
Now A title, no description.
Give the home page a title and a meta description in its HTML.
Details
Why it matters: A title and a description are the words AI tools and search engines quote first.
Show evidenceHide evidence
Exhibit 1 · page source, line 8Is this wrong? Report it<title>Baby of the Year</title>
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)Give the home page of https://babyoftheyear.org a descriptive <title> and a <meta name="description" content="…"> of about 150 characters that says what the site is and offers (we found: a title, no description). Put both in the HTML the server sends, not set later by scripts.
Optional: 4 fixes few sites have yetup to +18 points
- +10optional
Files for AI agents
Now None of the 8 we look for.
If agents could use the site, publish what they need where they look.
Details
Why it matters: Agents act for people: they look for these files to know what a site lets them do. Worth it only if agents can use the site.
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)If AI agents could use https://babyoftheyear.org for its visitors (to search it, book, buy or sign in), publish what they need at the standard addresses, and only what the site really offers: an MCP server card at /.well-known/mcp/server-card.json if it runs an MCP server, an API catalog at /.well-known/api-catalog (RFC 9727) listing its public APIs, and OAuth protected resource metadata at /.well-known/oauth-protected-resource (RFC 9728) if agents sign in.
- +4optional
llms.txt
Now None found.
Publish a short Markdown summary of the site at /llms.txt.
Details
Why it matters: A short summary for AI models, at an address they can find. A proposal: few AI companies say they read it yet.
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)Create https://babyoftheyear.org/llms.txt as llmstxt.org describes it: a Markdown file with an H1 naming the site, a one-paragraph summary in a blockquote, and short sections listing its most useful pages as links, each with a line on what it holds. Serve it as text/plain or text/markdown.
- +2optional
Links for AI tools
Now None in the home page’s headers.
Point AI tools to the site’s files in the home page’s Link header.
Details
Why it matters: A Link header points AI tools to a site’s files from any page, without guessing addresses.
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)Make the home page of https://babyoftheyear.org send a Link header (RFC 8288) that points AI tools to the site’s files, for example: Link: </sitemap.xml>; rel="sitemap", </llms.txt>; rel="describedby"; type="text/plain". List only files the site serves.
- +2optional
Markdown copy
Now Not offered: it sends the page’s HTML.
Answer requests for Markdown with a Markdown version of the page.
Details
Why it matters: A Markdown copy gives AI tools the page’s words without the HTML around them.
Prompt for your coding assistant (Claude Code, Cursor, your builder’s chat)When a request to https://babyoftheyear.org asks for Markdown (its Accept header includes text/markdown), answer with a Markdown version of the page’s main content and the header Content-Type: text/markdown. Requests for HTML keep getting HTML; add Vary: Accept so caches keep the two apart.
Every check, with its evidence
Can AI find it?
- robots.txtNone, so every crawler may read every pageNot found
- SitemapNone foundNot found
- Links for AI toolsNone in the home page’s headersNot found
- Search listingAllowed: no noindex ruleAllowed
Can AI read it?
- Text without scripts3,560 characters before scripts runFound
Show evidenceHide evidence
Exhibit 1 · page text, before scripts runIs this wrong? Report itBaby of the Year Browse Support Login Born for the Spotlight One baby will appear in a national ad campaign with The Honest Company, win $25,000, and be celebrated in the pages of Variety Magazine .…
- Markdown copyNot offered: it sends the page’s HTMLNot found
- llms.txtNone foundNot found
- Title and descriptionA title, no descriptionPartly
Show evidenceHide evidence
Exhibit 1 · page source, line 8Is this wrong? Report it<title>Baby of the Year</title>
- Structured dataNone foundNot found
Can agents use it?
- API catalogNone foundNot found
- Sign-in for AI agentsNone foundNot found
- Auth.mdNone foundNot found
- AI catalogNone foundNot found
- MCP serverNone foundNot found
- Agent cardNone foundNot found
- Agent SkillsNone foundNot found
- Agents in DNSNone foundNot found
What it lets AI do
Not scoredKeeping AI out is the site’s choice, so it never lowers the score.
- AI trainingOpenAI, Anthropic, Google, Meta and 4 moreLet in
- AI answers and searchOpenAI, Anthropic, Google, Perplexity and 3 moreLet in
Every AI crawler, and how we checked
AI companies
It has no robots.txt, so the 24 crawlers of the 10 AI companies we know may read every page.
None of the 27 other AI crawlers we know is kept out.
What it tells AI crawlers
It gives no Content Signals and no “noai” tag.
If this is your site
- Decide what AI may do with the site, and say it in robots.txt. Write the lines
Like 68% of the 1,691 popular sites whose robots.txt we read in October 2026, it keeps no AI training crawler out. How many websites block AI crawlers?
We read the site once, as our named bot: its robots.txt, read as crawlers read it, its home page and the files AI tools ask sites for. What we couldn’t read says so. robots.txt asks and doesn’t enforce: a firewall can treat AI crawlers differently from us.
Score breakdown
Site Score72 of 100: strong trust signals.
How established and checkable it is; AI traces carry no weight.
TransparencyContact, policies and about page14 / 30
Track recordHow long the domain has existed20 / 25
PopularityIts place in public rankings20 / 20
Security and setupHTTPS and standard protections11 / 15
ConsistencyName, description and what it tells search engines7 / 10
Why each part scored what it did
TransparencyContact, policies and about page14 / 30no contact page link · email and phone not both given · privacy policy linked · terms linked · no payments seen, so no refund policy needed · no about page link
Track recordHow long the domain has existed20 / 25domain registered 2 years ago
PopularityIts place in public rankings20 / 20Top 10K in a popularity list
Security and setupHTTPS and standard protections11 / 15loads over HTTPS · sends visitors to HTTPS · doesn’t insist on HTTPS · no protective settings
ConsistencyName, description and what it tells search engines7 / 10site name matches the domain · describes itself · doesn’t tell search engines what it is
A high score isn’t a promise that a business is honest. How the score works.
Domain history
Domain HistoryRegistered in 2024.
- First certificate issuedCertificate Transparency
- Domain registeredRDAP
- This scanCheckAnySite
The web archive couldn’t be reached; we’ll ask it again. Why can this be empty?
Changes, earlier scans and alerts
- Since our previous scan
- This is our first scan of the site.
How we scanned it
Only from what anyone can see: the site’s public pages and public records.
- Politely. Our scanner, CheckAnySiteBot, says who it is and follows the site’s robots.txt.
- With sources. Every fact above says where it came from and when.
- Without guessing. When we couldn’t check something, we say so.
This scan, in numbers
936 checks on 29 Oct 2026, with version 0.6.0 of our checks and version 1.1 of the score.
Questions about babyoftheyear.org
What is babyoftheyear.org?
babyoftheyear.org describes itself: “One baby will appear in a national ad campaign with The Honest Company, win $25,000, and be celebrated in Variety Magazine.” See the evidence
How old is babyoftheyear.org?
Its domain was registered on 10 Apr 2024, 2 years ago. See the evidence
What is babyoftheyear.org built with?
It is built with Bootstrap, Amazon Web Services and jQuery; we found 13 technologies in all. See the evidence
How popular is babyoftheyear.org?
It is among the top 10,000 sites, by Tranco and Chrome UX Report. See the evidence
Was babyoftheyear.org made with AI?
We found no traces of an AI site builder. That doesn’t prove a person built it: AI coding assistants leave no traces. See the evidence
More sites near it in popularity
Automated findings from the site’s public home page and public records, as of 29 Oct 2026. They describe what we found, not the people or business behind the site, and they may be incomplete or out of date. This is information, not advice. Terms · Report an error
What this scan can’t tell you
- Whether the business is real, honest or delivers what it sells.
- Whether a site was made with AI when no traces were left: coding assistants and hand edits leave none.
- How many people visit: we show popularity bands from public lists, not visits.
- Anything beyond the home page as it was at the time of the scan.
Is this your site? Ask for a correction.